Photokina is on a roll and so are different companies that aren't letting go the chance to launch their products in the presence of the world media. Though we have discussed about the likes of Pentax, Fujifilm, Panasonic and Sigma and their new photography gadget yet one must not consider Photokina to be the gathering of industry biggies only.

Some of the regular players keep popping in and so is the case with Lensbaby. Tilt transformer from Lensbaby is one product that is doing rounds in Photokina and attracting plenty of attention.

The Lensbaby Tilt Transformer permits its users to permits any Nikkor Lens on a Micro Four Thirds of a Sony NEX mirrorless camera which helps to shoot images that will have the very obvious tilt-lens look with them. This tilt lens effect is usually possible with the help of tilt lenses which are usually pretty costly. Such effects give the image the look of toy scale model.

Lensbaby says that the tilt transformer permits photographs to be tilted twice as much as compared to regular tilt lenses. This proves to be a sure shot advantage of Lensbaby's tilt transformer over its competitors. You will have to shell out $250 to grab one of these so better do your calculations before you proceed.

[via BetterPhotography]